Another year has gone by and the Zoetis team is very pleased to be a platinum sponsor of the 17th Annual Beef Industry Convention.
The record cattle prices this fall have fostered an immense sense of optimism in producers. From chatter in local restaurants, to hashtags within tweets on Twitter, this year is certainly a welcome one for Canadian beef farmers! Change continues to be front and centre in our beef industry and all sectors must accept this will continue into the future. (more…)